Typology of Corporate Social Responsibility: The Applicability of CSR within SMES Companies in Developing Countries – The Case of Morocco
Date
2023
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The International Society for Technology Education and Science
Abstract
This research aims to analyze and evaluate the constraints and factors that prevent the implementation of CSR principles within SMEs in developing countries, specifically in Morocco. Morocco has adopted a national sustainable development strategy in line with its 2011 constitution and international commitments. The National Strategy for Sustainable Development sets objectives for 2017-2030 and identifies operational measures. It is considered a continuous process that requires various actors, including SMEs, to modify their behavior by integrating socio-environmental components more significantly into their strategic roadmaps. However, recent diagnostics have revealed that while the elements of sustainability are present in the majority of policies, their implementation remains insufficient. This study focuses on both internal variables (employee commitment, strategic decisions, internal organization, and the posture of the entrepreneur-owner) and external variables (competition, business opportunities, and government incentives) that can influence the application and implementation of CSR in Moroccan SMEs. The results highlight significant gaps in terms of employee awareness, company strategy, organizational structure and processes, as well as owner awareness regarding CSR. The findings also suggest that company size, sector, and age are associated with distinct outcomes. © 2023 Published by the ISTES Organization
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Citation
Alami, R., Contu, D. & Stachowicz-Stanusch, A. (2023). Typology of Corporate Social Responsibility: The Applicability of CSR within SMES Companies in Developing Countries – The Case of Morocco. Proceedings of International Conference on Research in Education and Science 2023. ISTES Organization, 9(1), 484 - 505.