Technology-Enabled Learning (TEL): YouTube as a Ubiquitous Learning Aid

Date
2020-03-01
Authors
Mady, Mohamed Ahmed
Baadel, Said
Journal Title
Journal ISSN
Volume Title
Publisher
World Scientific Publishing Co. Pte Ltd
Abstract
The use of social networks such as Facebook, Twitter, and YouTube in the society has become ubiquitous. The advent of communication technologies alongside other unification trends and notions such as media convergence and digital content allow the users of the social network to integrate these networks in their everyday life. There have been several attempts in the literature to investigate and explain the use of social networks such as Facebook and WhatsApp by university students in the Arab region. However, little research has been done on how university students utilise online audiovisual materials in their academic activities in the UAE. This research aims to elucidate the use of YouTube as a learning aid for university students in the UAE. We adopt the technology acceptance model (TAM) as the theoretical framework for this investigation. A quantitative methodology is employed to answer the research question. Primary data consisting of 221 correspondents were analysed, covering patterns of using YouTube as an academic audiovisual learning aid. Statistical techniques including descriptive, correlations, regression tests were used to analyse the data. The study concluded that students use YouTube as a learning tool for their academic studies and enriching their general knowledge; and there is a positive relationship between the use of YouTube videos in academic settings and the students' overall performance. This study can shed light for teachers, curriculum designers, government entities, and other stakeholders on how to best utilise and integrate the online technology - YouTube - as a learning aid. © 2020 World Scientific Publishing Co.
Description
This article is not available at CUD collection. The version of scholarly record of this Article is published in Journal of Information & Knowledge Management (2020), available online at: https://doi.org/10.1142/S0219649220400079
Keywords
Audiovisual learning, online learning, technology acceptance model, technology-enabled learning, YouTube, Audiovisual, Curricula, E-learning, Social networking (online), Social sciences computing, Students, Audio-visual material, Communication technologies, Quantitative methodology, Statistical techniques, Engineering education
Citation
Mady, M. A., & Baadel, S. (2020). Technology-Enabled Learning (TEL): YouTube as a Ubiquitous Learning Aid. Journal of Information & Knowledge Management, 19(1), 2040007. https://doi.org/10.1142/S0219649220400079