A reconceptualization of entrepreneurial orientation in an emerging market insurance company

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dc.contributor.authorMadichie, Nnamdi O.
dc.contributor.authorHinson, Robert
dc.contributor.authorIbrahim, Masud
dc.date.accessioned2020-02-23T14:38:56Z
dc.date.available2020-02-23T14:38:56Z
dc.date.copyright2013
dc.date.issued2013
dc.descriptionThis article is not available at CUD collection. The version of scholarly record of this article is published in Journal of African Business (2013), https://doi.org/10.1080/15228916.2013.844049.en_US
dc.description.abstractThe authors examine how entrepreneurial firms gain competitive advantage and hence entrepreneurial success by optimizing their dynamic capabilities. Using a single case design, incorporating in-depth interviews with key informants within an insurance company in Ghana, the authors attempt to highlight the limitations of an existing model. Their key proposition is that the growth and profitability exhibited in the case study are largely attributable to its ability to leverage its entrepreneurial orientation. They argue, therefore, that despite the ability of the resource-based view to translate into competitive advantage at the firm level, it falls short of longer-term competitive advantages and entrepreneurial success-especially in the financial services sector with homogeneous product offerings. © 2013 Copyright Taylor and Francis Group, LLC.en_US
dc.description.sponsorshipUniversity of Ghana Business Schoolen_US
dc.identifier.citationMadichie, N. O., Hinson, R. E., & Ibrahim, M. (2013). A reconceptualization of entrepreneurial orientation in an emerging market insurance company. Journal of African Business, 14(3), 202–214. https://doi.org/10.1080/15228916.2013.844049en_US
dc.identifier.issn15228916
dc.identifier.urihttp://dx.doi.org/10.1080/15228916.2013.844049
dc.identifier.urihttp://hdl.handle.net/20.500.12519/156
dc.language.isoenen_US
dc.publisherTaylor and Francis Ltd.en_US
dc.relationAuthors Affiliations: Madichie, N.O., Graduate Division, School of Business Administration, Canadian University of Dubai, Dubai, United Arab Emirates; Hinson, R.E., Department of Marketing and Customer Management, University of Ghana Business School, Legon, Accra, Ghana; Ibrahim, M., Department of Management Studies Education, University of Education, Winneba, Kumasi, Ghana
dc.relation.ispartofseriesJournal of African Business;Vol. 14, no. 3
dc.rightsPermission to reuse the abstract has been secured from Taylor and Francis Ltd..
dc.rights.holderCopyright : 2013 Copyright Taylor and Francis Group, LLC.
dc.subjectDynamic capabilitiesen_US
dc.subjectEmerging marketsen_US
dc.subjectEntrepreneurial orientationen_US
dc.subjectGhanaen_US
dc.subjectInsuranceen_US
dc.subjectResource-based viewen_US
dc.subjectEntrepreneuren_US
dc.subjectFinancial marketen_US
dc.subjectFinancial serviceen_US
dc.subjectInsurance systemen_US
dc.subjectProfitabilityen_US
dc.titleA reconceptualization of entrepreneurial orientation in an emerging market insurance companyen_US
dc.typeArticleen_US

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