Artificial Intelligence–based algorithms on social media : the spread of misinformation and disinformation and lack of new content discoverability

Date

2023-11

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Publisher

Canadian University Dubai

Abstract

Introduction Since the birth of the Internet in the 1980s, there has been a shift in the way people consume media content in a digitized landscape that disrupts the traditional media industry. People now have easy access to a vast amount of information online, especially through devices such as smartphones and online media platforms like social media. This exposes users to an overwhelming amount of information in the online environment which may become difficult to sort through to find relevancy in the material shared online. Previous studies suggests that overexposure to this information overload online would lead to a reduction the ability of users to comprehend the entire context of the information, their media literacy, and critical thinking skills (Pelau, Pop, Ene, & Lazar, 2021).

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Citation

Batra, R. (2023). Artificial Intelligence–based algorithms on social media : the spread of misinformation and disinformation and lack of new content discoverability. Journal of Organisational Creativity, 2(1), 5-9.

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